Certified B Corp
We are proud to be a Certified B Corp, having met the highest standards of social and ecological responsibility.
Our B Corp status means we have formally committed to doing good for all stakeholders, meaning not just customers, but also our suppliers, our vendors, and manufacturing partners.
We also formally commit to continuous improvement, which nicely complements our love of growth mindset.
You see, to remain a B Corp, we have to continue to do better; we have to grow our positive impact year over year. B Corps that don’t continue to improve don’t get to stay B Corps. 😅
Areas of Impact
As such, we formally commit to improving company impact across five areas:
B Corps earn points for their commitments, practices, and impact across all five areas. The more positive impact, the more points you earn. You can explore Oolie’s impact scores on our public B Corp profile.
Positive Impact is Personal
Social and environmental impact is very personal for us.
We want our children to grow up around adults who actively consider their impact on others and navigate their relationships with intention.
We want our kids learning from adults who normalize caring for others by respecting our shared biosphere — the Earth.
Did you know that “eco” in “ecology” comes from the Greek “oikos,” meaning “home”?
As parents, we focus on creating and maintaining a safe and nurturing home in which our children can grow and thrive. As business owners, we feel an enormous responsibility to care for our shared home, planet Earth — so all children and all families can grow and thrive, safely and sustainably.
Thank you for being part of our shared journey.